The business strategy management model in a Merchant Marine Colleges using balanced scorecard framework

ISKANDAR, ISKANDAR and MUHAMMAD, HARLIMAN SALEH (2019) The business strategy management model in a Merchant Marine Colleges using balanced scorecard framework. In: International Conference on maritime Education and training, 21 Nov 2019, SURABAYA.

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Official URL: https://library.pip-semarang.ac.id

Abstract

Abstract: Merchant Marine Colleges that have diploma program is one of Higher education is the level of education after secondary education. Merchant Marine Colleges that have diploma program One of the common characteristics of organizational development is that organizational development is a continuous and dynamic process. Executors should be able to change strategy during the ongoing process as a result of emerging problems and organizational events. This is because it has a strong influence on the achievement of college goals, especially organizational development concerning financial perspective, costumer, education service process, and learning and growth. Balanced Score-card (BSC) as an alternative to organizational development. Within the framework of organizational development, Merchant Marine Colleges should optimize education services with the potential of existing resources in accordance with the demands of internal and external environment. as well as six steps in Business Strategy Management System, namely: (1) formulation, (2) planning, (3) program making, (4) budgeting, (5) implementation, and (6) monitoring. The Business Strategy Management within BSC framework can be applied to Merchant marine colleges status which give positive effects to the organization.

Item Type: Conference or Workshop Item (Paper)
Uncontrolled Keywords: Key words: business strategy management, balanced scorecard, merchant marine colleges.
Subjects: Repository Dosen > URL Dokumen
Divisions: Nautika
Depositing User: Mr Agus Wahyudi
Date Deposited: 08 Jun 2023 11:09
Last Modified: 16 Jun 2023 08:33
URI: http://repository.pip-semarang.ac.id/id/eprint/4821

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